Singapore Alliance
of Small Enterprises SASE
For
new ideas, entrepreneurs, start-ups & small businesses & organisations
in Singapore
Saturday, 9 September 2006
OUR FUTURE DIRECTION
& FUNDING PHILOSOPHY
Since our inception, SASE, its predecessor, and its member organisations have been offering their membership and other services free-of-charge. We have resisted calls by many well-meaning individuals and organizations to formally register the communities, and hence the need to charge everyone a membership fee, because we believe a one-size-fits-all membership fee, is inequitable.
However, it has always been our members’ vision to become a credible, self-funded organisation. This can only be achieved by soliciting sponsorship in return for services, or charging members for what they use.
EMAIL/MESSAGING POLICY
Scope
The content in this section applies to SASE & its member organizations.
Please refer to each member organization’s website for subsidiary policy applicable only to the relevant organization.
Charges for Sending Messages
Free - As a general rule, anyone can post a message for free if the message:
§ Is not an advertisement for paid products/services, or
§ Offers free products/services (e.g. intellectual property, events, seminars)
All other advertisements must be sponsored.
What Is Considered A Free Product & Service?
Free event - One where the audience doesn't have to pay anything. They don't even need to buy drinks/food/anything to attend the event.
Rules on Email Content
All emails must abide by these rules. Members who break any rule may be banned from posting or joining.
Members who believe they have been erroneously banned may appeal.
§ Content - In line with the group’s objective
§ Easy to read – Emails that do not apparently fulfill our objective from a cursory glance will be rejected.
§ Size (including attachments) - Below 50kb. Extra charges will be imposed on huge emails because they increase members’ Internet charges, downloading time & mailbox usage. Please remove huge graphics, or add a hyperlink to the actual e-flyer to keep your email small.
§ Free from viruses.
§ Courtesy – Do not offend or defame any individual, organization, etc, as our owner(s) and/or moderator(s) shall not take any responsibility for such actions of members.
INTERNET ADVERTISING -
LET US DO THE SELLING
Email Advertising / Electronic Direct Mailers (eDM)
Email advertising is available now. Web advertising will be offered at a later time.
Rate – Based on per member per email
Rate is correct as at Saturday, 9 September 2006. Please contact us for the latest rate.
|
Times |
Rate/Cts |
Total/Cts |
|
1 |
15 |
15 |
|
2 |
12.5 |
25 |
|
3 |
10 |
30 |
Special rates negotiable for bulk purchase/regular advertisements e.g. monthly.
Our membership is always growing, so reserve your rates now!
Example
If you plan to send the same email twice, the rate will be $0.125/member/email.
If the group has 400 members, the total fee =
400 members x 2 emails x $0.125/member/email = $100
|
Members |
Times |
Rate/Cts |
Total/Cts |
Fee/SGD |
|
400 |
1 |
15 |
15 |
60 |
|
400 |
2 |
12.5 |
25 |
100 |
|
400 |
3 |
10 |
30 |
120 |
Membership Size
The size of each group can be seen from its respective Yahoo Group.
FURTHER ENQUIRIES
Please contact the relevant member organisation.
FOR SASE ONLY
Consumer Product Advertisements
Although SASE is a business group, consumer products may be advertised as it is also a practice among established groups like the ASME to encourage members to buy consumer products from fellow members.
Despite the change, members can be assured that there will not be a deluge of emails that is unrelated to this business community. The policy may be fine-tuned and a discount scheme may be considered. You may email your feedback on this matter.
©
Copyright 2005